Perhaps that is why Ann Mack, trend-spotter in chief for JWT, one of the world’s largest advertising agencies, has proclaimed blue to be the new green in her list of 10 trends that will shape consumer behavior in 2008. “Blue is a state of mind,” Ms. Mack said. “Environmentalism 2.0 is all about the planet and water. Those are blue images. We’re not saying green is going away — it’s just going to be a subset of blue. And also there are negative connotations to green — all that greenwashing. I think the word has lost a lot of its meaning.”
Another coming trend pinpointed by Ms. Mack is about “commitment and rethinking instant gratification.” “Because everything is so instantly attainable — you can get what you want, when you want, wherever you want — there will be a premium placed on waiting, on thinking twice before you click ‘buy,’” she said. “Custom-made and one-of-kind are rising above the mass-produced din of ‘now.’...
Read the whole article in The New York Times
Green Drinks is for anyone involved in the environment and related fields. Green groups / NGOs, Freelancers and consultants, Companies, Students, Academics, Government departments, Local Authorities, Younger as well as older people so please forward this invitation to anyone you think might be interested in meeting other people related to sustainability.
Green Drinks is a self-organizing network of professionals, students and enthusiasts working in sustainability who meet up in cities around the world for drinks once a month, or every second month in Perth. Everyone is invited to come and have fun, make contacts, get ideas, share information, find inspiration, and of course, to drink! And, no, the cocktails aren't green, though if someone wants to come up with a recipe...
Green Drinks is GLOBAL: active in 230 cities worldwide! UK - USA - Canada - Australia -Germany - Sweden - The Netherlands - Argentina - Belgium - Brazil - Chile - China - Czech Republic - Denmark - Finland - France - Hong Kong - India - Ireland - Italy - Japan - Malta - Mexico - New Zealand - Poland - Puerto Rico - Singapore - South Africa - Switzerland
Tuesday 8 January from 5.30 pm
KINGS PARK at Rotunda 1 (right behind State War Memorial) It’s a nice walk from Perth city or you can take the bus (route no. 37 and 39) to the main car park opposite the rotunda.
It’s BYO and I suggest you wear a name tag, so it’s easier for people to interact with each other.
Network, interact, talk, laugh, debate, drink, have fun!
- Glenn Clarke – Envious landscapes
- Wilma van Boxtel – o2 WA – System Reload
For more information check the international Green Drinks website (Australia – Perth)
Hope to see you there!
If you rather like the printed version, click here.
Lush started producing hand made bath products from fresh ingredients in 1995 and is trading in 42 countries now, also in Australia. They belief in making effective products out of fresh fruit and vegetables,the finest essential oils and safe synthetics, without animal ingredients.
They only buy from companies that test for safety without the involvement of animals but test their products on humans. They believe in making fresh products by hand, printing their own labels and making their own fragrances. All Lush products are still handmade; when they expand they employ more people not machines.
And best of all; you buy a slice which is wrapped in paper and closed with a sticker with the ingredients on it and how to use it, like if you buy a slice of cheese. No waste on packaging! I use their solid shampoo bar for a year now and I am very satisfied, one bar of 100 grams lasts me for half a year while I normally needed a bottle a month; shampoo and conditioner. So I save a lot of plastic bottles. And the solid deodorant lasts for a year! You are getting used to wash your hair with a solid piece of soap in no time, after a few weeks you don't even want to go back to the slimy stuff out of bottles! Unfortunately Lush has only one shop in Perth; Garden City Shopping Centre in Booragoon, but you can order by mail.
There is also the company Cake of Soap in South Fremantle and on the Fremantle markets. I haven't tried any myself yet but they look great on the pictures. Cute cakes and even some soap candy! They are organic and natural, and handcrafted. All soaps are gift wrapped and do not contain SLSs, EDTAs or detergents. There is a Christmas special on the moment: Buy 2 soaps and get the 3rd for half the price to the value of the lowest price soap.
"…If Google had a black screen, taking in account the huge number of page views, according to calculations, 750 mega watts/hour per year would be saved."
In response Google created a black version of its search engine, called Blackle, with the exact same functions as the white version, but obviously with lower energy consumption:
Like for example if you are one of the people who really enjoy having all these Christmas figures lightning up your house, do it only for a few hours and don't leave them on all night. Give eco presents and wrap them in reusable gift bags or be creative with other materials such as leaves and textiles. Don't buy all these plastic gadgets which you throw away the same day. Buy local produce for your Christmas lunch/dinner, take your own bags instead of adding more plastic to your kitchen drawers... and serve it on real plates, not on the plastic disposable ones. Or if you really don't like doing the dishes afterwards, serve in the biodegradable ones. And have a look at this feature from Channel 31 on a green Christmas. It takes a bit of time to download, about 5 minutes, so be patient because about halfway is a nice feature on the design Christmas tree from Buro North.
There are heaps of more tips, click on the links above.
Amazing Perth Christmas Lights...
Lights out please
(click on the article to get a readable version)
The impact of climate change will chisel five per cent off Australia's economic output by 2050, says the nation's commodity forecaster.
The Australian Bureau of Agricultural and Resource Economics (ABARE), releasing its Australian Commodities quarterly report, urged the development of policies encouraging climate change adjustment in vulnerable agriculture sectors.
It also called for more research and development in both climate change adaption and mitigation technologies. Read further
This year we’re hoping for more prototypes in the product field. These exhibits get to show an A2 presentation board to help them stand out in the company of furniture. A full run-down and entry forms are available at this link
Hopefully we will see drastic and sweeping changes occuring throughout Oz and the industrial world in the next 90 days (since "Under United Nations guidelines, ratification comes into force 90 days after the instrument of ratification is received by the UN, making Australia a full member of the Kyoto Protocol by the end of March 2008" [http://news.ninemsn.com.au/article.aspx?id=224899])
Cheers to the Kyoto Protocol!