Recent days have seen Ikea, the world's leading furniture retailer, raising the bar for sustainability in the business sector, through the launch of a groundbreaking initiative.The Never Ending List is Ikea's ongoing, global commitment to becoming a more sustainable organisation, and comprises nearly 100 business and product-related initiatives aimed at areas where the company can make an impact. These cover products and materials, suppliers, energy and transport, and community involvement.
The move corroborates newly released Newspoll research commissioned by Ikea that found nearly three quarters of Australians consider the environment when making purchasing decisions. Meanwhile, around 50 per cent are likely to be influenced by a company's social and environmental practises.
"Whether the changes we make are small, like using off cuts from quilts to stuff pillows or making bowls from natural resources like bamboo and banana fibre; to more significant changes including store design, waste management, increasing our commitment to our social partners Unicef, Save the Children and WWF, or extending our flat pack offering, our never ending list is our long-term commitment to do more."
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