12 Sept 2011

Design for a thingless future

In a resource-limited future, we may not own our things, but instead hire the service they perform. It may change the very nature of our possessions.

CRAVING A NEW CAR? Coveting a Prada handbag? Worrying about the environment? No problem. As a consumer, it's now possible and maybe even sustainable to have it all; at least, if you're willing to rent rather than own.

"What we're seeing now is the preference to access over ownership," says futurist Tim Longhurst. It's a pattern that led trendwatching.com to list renting, loaning and sharing our possessions as one of the top trends of 2011.
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