Major foreign firms like Walmart and KFC are contributing to forest destruction and the loss of species like Sumatran tigers by buying from Indonesian paper giant Sinar Mas, Greenpeace said Tuesday.
It said Sinar Mas subsidiary Asia Pulp and Paper (APP) was "relentlessly trashing rainforests" and driving species to extinction in the Southeast Asian archipelago.
"Sinar Mas's 'sustainability commitments' are not worth the paper they are written on and some of the world's best known brands are literally pulping the planet by buying from them," Greenpeace Southeast Asia forest campaigner Bustar Maitar said in a statement.
It accused Sinar Mas of illegal logging in sensitive areas on Sumatra island, where lowland forests have been decimated by years of deforestation.
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